The viewing angles of the U8QF are not great but are as expected from this type of LCD TV and when watching from the dead centre the image quality is good. We found that over 20 degrees off-axis iswhere the main gamma and colour shifts start to become very noticeable, so bear that in mind if your viewing room has seats that are off to the sides. Clint Eastwood’s Unforgiven is a good showcase for landscapes and skies, and the smooth transition between colours appears capably handled; the TV giving a good sense of the film’s picaresque beauty with its different tones and hues. Contrast is also pretty good, with dark and bright elements coexisting to create a sense of depth. The video processing in the Hisense U7QF is powered by the Hi-View Engine which helps with motion and scaling of images. We found the upscaling to be good with only the odd instance of ringing around fine lines in some test patterns, but this was not visible in the vast majority of HD content we viewed.

Considering it's one of Hisense’s top-end TVs, there's no getting around the fact that the 55U7QFTUK is a disappointment. There is a Game Mode and switching it on (manually) brings latency down to very speedy and consistent 14.2ms. The performance is decent and best suited for broadcast as it serves up clear dialogue quality. It’s also offers decent panning across the soundstage, as well as offering some specificity in terms of where sounds emanate from. The Hisense U7QF wasn’t built with the PS5 or Xbox Series X in mind, so you won’t find High Frame Rate (4K/120Hz), Variable Refresh Rate or Auto Low Latency Mode. Game Mode needs to be turned on manually and when it is, input lag delivers a speedy 10.5ms. Hisense U7QF performance — Bright, colourful and detailed with the right settings

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Audio is funnelled through 2x 10W speaker system and there’s support for Dolby Atmos. This isn’t the immersive sound of soundbars and surround systems, but an attempt to produce better sound through the TV’s speakers. the U8QF produced very detailed specular highlights and some really nice looking mid-tones given the number of nits it has under the hood The U8Q does not factor in HDMI 2.1, so remove VRR, ALLM, HFR (4K@120Hz) and eARC from the equation. There are no buzz-worthy modes in Filmmaker Mode or Dolby Vision IQ either, so if you’re not concerned by any of those features here’s what the U8Q has to offer.

By and large the Hisense U8Q is an attractive-looking set. Available in 55- and 65-inch models, the bezel is unobtrusive, and the build quality is what I’d call robust. From the V-shaped pedestal – which unless you have a compact soundbar does restrict placement of sound systems in front of the TV – to the fetching material that covers the integrated front-firing speakers, the U8Q is a well put-together set. Of all the TV's sound modes, Theatre gives the best possible sense of space and, even if weightless and uninspiring, at least the dialogue and the rest of the audio is easy to hear. Verdict This cookie is a performance cookie used for internal Bazaarvoice web analytics, to be correlated to the same user for interactions within a particular client domain.This cookie is set by the Bazaarvoice. The cookie allows internal Bazaarvoice web analytics to be correlated to the same user for interactions across the Bazaarvoice network. You want an affordable 4K TV that supports all the main HDR formats: One great aspect about the U8Q is that it fits in all the main HDR formats and has enough brightness to make HDR content pop. Although it’s not mentioned in the specs, streaming via Chromecast is an option. Alexa is available through the Remote Now app (iOS and Android), and it’s happy to ‘work with’ Google Assistant via external speakers. The U7Q doesn’t have a glut of smart features, but it serves anyone after the fundamentals. Hisense makes use of a variety of different smart TV platforms, depending on the set you’re watching, including the third-party Roku and Android TV platforms. The U7QF, however, uses a proprietary OS called VIDAA U.